The word ‘Defamiliarization’ refers to an action to view an object from different perspectives to break the social conventions. Some poets or artists use this method when surveying an object or creating an art piece.
Beetle Beetle represents the tremor of perspectives that create the ultimate differentiation from other brands. While deviating from the fixed conventional viewpoint, we aim to create our apparels through the six senses, which can only come with
The most significant aspect of Beetle Beetle is the creation of our unique custom patterns. As a designer, I wanted to show a design which consists of staggering perspectives. Instead of aggressive patterns or images, our designs have been manually developed to portray the bases of femininity and chic characteristics.
KIM YONG WOO is korean. He was born in Deagu and educated in Daegu.
He studied at deagu university of fashion design.
Is scehduled to graduated in 2012