Heegui is a Seoul based womenswear, menswear and accessories brand founded in 2015 by two designers graduated from London Fashion school. It is named after the designers' middle names which could be translated as reaching for nobility their philosophy in design.
Spatiality is Heegui's unique way of viewing the world. The collections are defined by its creative research of space in garments, inspiration drawn from contemporary art and culture.
Heegui try to maintain the diverse perspective of view to find out the meaning of importance of storytelling fashion.
Guyhyun graduated from L.C.F. with bachelor's degree with first class honors. He was chosen for press show opportunity and got sponsored from Saga fur. He built a career at Richard Nicoll
as an internship and launched Heegui with heejin.
Heejin went to the U.K. at the age of 16 and received diploma and bachelor's degree in womenswear. She did internship under the such name as Eudon Choi, Gareth Pugh and Giles.
After she came back to Korea, she worked at Zazous which operated by the designer of Groundwave, as a womenswear designer.
At 2014, she launched Heegui with Guyhyun.
16 S/S 발표
서울패션위크 제너레이션넥스트 16F/W 참가
브랜드 세컨라인 L’etiquette-heegui 런칭
서울패션위크 제너레이션넥스트 17S/S 참가
15S/S, 15F/W 발표
서울 창작스튜디오(SFCS) 13기 입주